Ladbrokes Referral Code & Betting Site Review

Ladbrokes Rating: Ladbrokes review by Betting Sites Australia Check Offers! Check Offers

In this Ladbrokes betting site review, we’ll assess one of several Entain-owned brands operating in Australia. You’ll learn how the odds, markets and payment methods compare to other leading bookmakers, plus the support channels and other features.

To conclude our review, we’ll explain how to create an account, before answering some frequently asked questions. These include an explanation of why there’s no Ladbrokes promo code available for new players.

One of the best-known names in bookmaking, this company began life in the 1800s over in the UK. The name “Ladbrokes” was only adopted in 1902, when the business moved to London. 

After betting shops were legalised in the 1960s, a period of rapid expansion followed, cementing the brand in the public’s consciousness. By the early 2000s, its international website was fully established, and in 2013, Ladbrokes acquired Bookmaker.com.au to enter the Australian market.

These days, Ladbrokes is owned by Entain, which explains why it looks so similar to the Neds betting site – both use the same platform.

Absolutely. Ladbrokes is a famous international brand that’s well over a century old. The company boasts accreditation from authorities like the UK Gambling Commission, as well as Gibraltar, Spain and Ireland. 

In Australia, it’s licensed by the Northern Territory Racing and Wagering Commission. The site uses the latest encryption and firewall technology to keep your data safe, along with optional biometric security on the Ladbrokes app. 

There’s no question this is a secure and reputable betting site, but there are many reports of Aussie punters facing heavy restrictions. While every bookmaker in the world restricts winning players to some extent, Ladbrokes seems a little too trigger-happy.

Okay, let’s get deep into the weeds with our Ladbrokes review, as we analyse the betting platform. 

It usually offers between 25 and 30 sports, depending on the time of year, with AFL, NRL and international cricket matches among them. There’s a healthy selection of esports events too, plus a complete thoroughbred, harness and greyhound racing section.

Betting Features

The platform’s features are pretty standard. You can bet in-play, build traditional multis and same game multis, and cash part of your bet out early. These are important elements of any good bookmaker, but they’re nothing unique or innovative.

One of the few advantages Ladbrokes has over some Aussie betting sites is streaming. Not only can you watch horse and dog races, there’s a limited selection of NRL, AFL and other sporting contests available. 

Competitive Cricket Odds

The odds are identical to Neds, as both are managed by the Entain traders. That means you’ll find reasonably competitive prices for most sports, but particularly international cricket. 

T20 games are often priced to 104.5%, beating the 106% overround at TAB and Sportsbet. Even New Zealand’s Super Smash games have a surprisingly low 5.5% take, compared to 7% at sites like PlayUp and Sportsbet.

Expect standard AFL and NRL odds, with matches priced in line with most Aussie bookies. However, the odds on major soccer games are a tad worse than average. EPL games are set at 106.5%, with UEFA competitions priced to 107.5%. Soccer punters are better off at Pointsbet.

As you’ll see in the table below, the Ladbrokes cashier contains a few more payment options than many Australian bookies, such as BPAY. There’s also an exclusive Mastercard – the Ladbrokes Card – which facilitates instant deposits and withdrawals.

For most banking methods, the minimum required deposit is just $5, though it’s $10 for some. In terms of withdrawals, the smallest possible transaction is a perfectly reasonable $10.

If your bank account is eligible for NPP transfers, it’s possible to receive payouts in as little as four hours. Otherwise, it could take up to 72 hours to complete a bank payment. PayPal withdrawals may require up to 24 hours, but are usually much quicker.

There’s a Ladbrokes sports betting app for both Android and iOS users, but one is more highly thought of than the other.

The iOS application is among the country’s best, with an impressive rating of 4.6* in the App Store from over 44,000 reviews. However, the Android equivalent, which has been downloaded more than 100,000 times, scores a disappointing 3.0* out of 5.

Unfortunately, bonus bets for new registrants are forbidden by the current Australian gambling regulations. That’s why you won’t find a welcome bonus code. However, if you have a Ladbrokes account, you can still access ongoing loyalty promotions by logging into your account and viewing the promotions page.

As you’d expect from a big name like Ladbrokes, it’s easy to get in touch with the support team should you encounter any issues. They’re available 24/7 via three main channels – email, telephone and a live chat widget.

Our experience with the agents has always been good, which tallies with most of the Ladbrokes reviews found online. The bookmaker’s Trustpilot rating is a disappointing 2.3 out of 5, but there are just seven comments, the worst of which date back to 2019.

If the automated verification process fails, your account won’t be opened until you submit your passport, drivers licence or Medicare details.

Although Ladbrokes has a lot to offer, we marginally prefer its sister site Neds. 

Both are superior to the likes of Sportsbet and Pointsbet, sharing several quality features, including a sizable selection of promos. The Ladbrokes Locker is the same as your Punters Toolbox at Neds.

Similarly, the two brands have an attractive mobile app each – especially on iOS – but the Android version of Ladbrokes isn’t as good. We also found the registration and identity verification process marginally quicker at Neds. 

We have no hesitation in recommending Ladbrokes, but if you don’t yet have a Neds account, that’s a slightly better option.